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The new 2013 KIA Soul as the world’s 5th largest automotive group, Kia has exported over 5 million cars to more than 133 countries. Our phenomenal success is due to an unwavering commitment to quality and innovation, ensuring that we continually surpass our customers’ expectations. Concept to production in just 33 months... When the original KIA Soul concept car (pictured) was unveiled at the Detroit Motor Show 3 years ago, its radical design provoked a dramatic response. But what else would you expect from designer Peter Schreyer? Renowned for his uncompromising vision on the Audi TT and VW Beetle, he wasn't about to make concessions to mediocrity. Soul is a radical urban crossover, combining the space and flexibility of an SUV with the economy and driveability of a supermini. Soul defies classification. Imagine an everyday object turned on its head. A square-shaped egg? A rocket-shaped pillar box? A triangular mint? Now think Soul. Its high-tech, Tardis like appearance challenges the very notion of what a car should look like.
2013 Soul’s exterior is dominated by its unique front and rear black ‘tusk’ bumper inserts, distinctive waistline moulding and highgloss A pillars. Its stylish good looks are emphasised by a sleek, high-rise roofline which appears to float above a dramatic wrap-around windscreen offset by the glass tapering towards the rear of the car. Muscular wheels and arch flares add to Soul’s dynamic presence, while wind noise and drag are reduced by aerodynamic grooved door mirrors which incorporate ‘active vortex generators’. And, for the first time on any Kia model, Soul features a distinctive new "tiger-nose" grille design, a shape which is reiterated throughout the car.
The interior of the 2013 KIA Soul is no less radical than its outer shell. The spacious cockpit has a dynamic, cutting edge feel with a four-spoke steering wheel and high-tech LCD instrument cluster. Soul’s square tailgate reveals over 340 litres of cargo space (671 litres with the seats down), enabling you to stow large loads easily. The cockpit also boasts up to 14 separate storage compartments and a secure underfloor storage tray is available on certain Soul models. The genius is in the shape. Drop the 60:40 split-folding rear seats and there’s ample room for two mountain bikes! Intelligent design of space means Soul can seat 5 adults in comfort with exceptional leg, knee and headroom. In fact Soul offers more passenger legroom than larger competitors. Air conditioning, power steering, and allround electric windows all come as standard for added comfort.
Experience the refined ride you would normally only expect in a far more expensive vehicle. Responsive acceleration is delivered by a punchy 1.6 litre engine taken from the ultra reliable award-winning Kia cee'd, while the Soul’s suspension has been fine-tuned by engineers specifically for UK roads. Soul’s revolutionary design is underpinned by a scrupulous logic which combines the space and flexibility of an SUV with the footprint of a super-mini. It delivers
exceptional fuel economy across the range the 1.6 turbo-diesel achieves up to 61 mpg and carries a highly efficient road tax rating.
Your safety is our number one concern. For this reason we’ve included a wealth of active and passive safety features throughout the Soul range: 6 airbags (including curtain airbags which stay inflated for an additional 10 seconds for added protection) four disc brakes, Electronic Stability Control (ESC) skid prevention and Anti-lock Braking System (ABS) with Electronic Brakeforce Distribution (EBD) all come as standard. Other Soul features include traction control, Brake Assist System (BAS), front seatbelt pre-tensioners, active front head restraints, ISOFIX child seat anchors, high mounted rear lights and ultra-high-strength steel A and B pillars which enhance passenger safety. The engine in KIA Soul is positioned lower than many competitors, giving exceptionally balanced handling as well as pedestrian protection in the event of a collision.
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